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Creative Sector Readies for National Music Industry Summit

Summit set to guide creatives towards commercialisation and identify shortfalls that restrict growth   GOSEGO MOTSUMI   Following the official launch of the National Arts Council Botswana (NACB) in Gaborone recently, creatives…

Features

Privatisation or Bust

Part three – Leveraging opportunities Douglas Rasbash and O’Brian Mkali This is the third part…

Of Dowries and Abuse

‘Who giveth this woman to be married to this man?’ Stated millions of times per…

 

 

Copywriting: It’s not just words

The core element of marketing is communication, and all of its components revolve around reaching an audience through a variety of channels, platforms and strategies. The messaging itself is the part of…

What it takes to be a leader!

Are you fit to inspire human beings to be great and do greatthings for your organization?   Many leaders may think the working world has gone soft in recent years. Judging from…

Experience Matters – Now and Always!

In the same way that Thomas needed to “feel and touch” Jesus before he accepted it was him, consumers today are gradually turning into “doubting Thomases.” Customers want to “feel” an emotional…

The Shifting Beauty Standards in Pageantry

Universal acceptance of diversity is a positive development because as an immensely influential platform, pageantry can now help many girls and young women realise that there is nothing wrong with the way…

Time to Take Action for An Economically Integrated Africa

Aissatou Diallo The need for an economically integrated Africa has never been more urgent. With the severe disruption of global value chains due to Covid-19 and related lockdown measures, there is no…

Well done Rakgare!

Creatives have applauded the Ministry of Youth Empowerment, Sports and Culture Development for extending monthly stipends to them as announced early this week but want further assessment done with their unions. GOSEGO…

Politics, Power And Sexual Misconduct

In the past decade we have seen people uniting to bring justice to victims of sexual abuse. Organizations like the #metoo movement and #esengmongwangeng movement rose to amplify the voices of the…

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